Simon Prichard, Gerald Eve

We are very happy to announce that this weeks Inspiring Individual is Simon Prichard. Simon was appointed as Senior Partner at Gerald Eve in 2015 and is responsible for the investment and agency transactions for London & South East Offices. He has placed particular emphasis on promoting a more diverse work environment together with modernising the firm’s practices; so as you can see, Simon's ethos falls in line with what we are trying to do here at CREation.

We hope you enjoy hearing about Simon's entrance into the property industry as much as we did, as well as some very refreshing answers to our questions on the property market how to be ready for big meetings!


Thanks for taking the time to speak with us Simon, could you start by briefly talking about how you entered the property industry?

Well the truth is there was a women involved. She was reading Hispanic studies at Bristol University and I followed her to Bristol and the only course I could get on was Housing and Sociology - needless to say she ran off with someone else within the first three weeks .

I completed the course and got a job in London with Cable and Wireless PLC where I worked for two years. I decided telecoms was not for me and having many friends who were working in Real Estate moved to Herring Son and Daw where I enrolled at the College of Estate management (now UCEM) completed my studies and moved to Wright Oliphant a City investment specialist and from there to Gerald Eve. Interestingly (or worryingly) every company I have ever worked for no longer exists!!


What do you feel is an important development or theme that will shape the future of the property industry?

The emerging and dynamic relationship between people and technology.


What is the one thing you always do before a meeting?

Pretend that I am Brad Pitt and at the top of my game.


We will have to give that one a go at our next meeting!

What do you wish someone had told you at the start of your career?

Borrow more money.


What advice would you give to a young person starting their career in the industry?

It’s a long game –if you wanted instant financial reward you should have been a Forex trader – put down roots and build your brand. Secondly, mistakes are good and in property as in life there isn’t always a right or wrong answer.


How would you describe the current property industry in three words?

It ain`t broke


Who is a person that really inspires you and why?

Madonna – you don’t have to be the best singer, dancer , looking or .person even,  but if you are truly determined and persevere you will  succeed


Thanks for speaking to us Simon!!


Harri John